Heard his opinion? It’s a social media truth that as long as you’re authentic , you can’t go wrong. Fame, wealth, and the latest Apple product will all be yours. Let’s face it – real performance is a great way to attract people. Especially if you have an over-the-top personality. […]
Daily Archives: February 3, 2022
This immediately sparked the whole idea of campus-style kicking social media pundits, with one famous writer saying that anyone who makes it for a living is going to “walk dead on fire.” That’s one of the better measures. The curse and vitriol are a little hard to watch. Here’s something, […]
If so, you have to make a choice. You can sit there and wait for your content to go viral. You can hope you’ll get a sudden burst of traffic, hope your readers will spread a word, and hope your content will catch fire. Or you can put your own […]
Hacks A reminder of the power of original social media If you just can’t wait for Ladd every Saturday , you want more practical, available links than the seven we’ve highlighted here each week, follow . It is painless. real. 9 Social Media Tips You Need to Embrace Now Mr. […]
too big. The ROI of social media is everyone’s momentary holy grail. And it’s easy to see why. If a business were going to devote time, energy and attention to social media marketing , it would be nice to feel that we would actually get some sales out of it. […]
Now, you know it’s a bad idea to be a digital tenant and build your business entirely on someone else’s land (like Facebook, tumblr, or any other third party you don’t control). However, you might be asking yourself, “What type of social media marketing should I do?” How to use […]
Post it to all social networks, share it with your email list, tell your friends…and nothing happens. The needle does not move. Sometimes, you just feel stuck. You do everything “that you should do” but don’t really go anywhere. You’ve worked hard to get people to notice you and your […]
Or, they disagree with your email list . Or maybe you’ve got the big problem – you can’t drive your traffic into customer purchases. Yesterday we talked about what it takes to create content that attracts a loyal audience . But the problem isn’t always with content that deceives you. […]
No matter how we choose to use it, we naturally ask: what is our ROI ? I think Gary Vaynerchuk said it well when responding to a CMO who asked to know how to judge the ROI of social media: What is your mother’s ROI? Gary’s makes sense. kinda. When […]
For some, it’s a bit of both. and more! No matter how we choose to use it, we naturally ask: what is our ROI ? I think Gary Vaynerchuk said it well when responding to a CMO who asked to know how to judge the ROI of social media: What […]
I don’t think the internet is all interactive. If I’m right, this is a big divide for us in the internet marketing world. Let’s start from scratch. What do we mean by interaction? I know the web is your interaction, I know it’s interactive, mine. But for the vast majority […]
(Don’t they know that popups are Satan’s work?!) They had the missile launch last week and emailed you three times over . (Don’t these people realize how full their email boxes are?) You can ping sites from nearby construction sites and become increasingly stubborn as the entire internet conspires to […]
The bartender can guide you based on what, you’ll eat, the best choices for tonight. Sommeliers are also, almost certainly, wine sellers . It’s the sommelier’s job to create a fantastic experience for the client that makes the client buy more wine. In this sense, they are true content marketers, […]
You’ve probably seen the acronym SOPA (and it’s lackluster siblings, PIPA) around social networks. But while the internet as a whole can be tough enough to survive, you ‘ll find yourself grinding in gear as it all works out again. And we don’t want that. So while we generally avoid […]
Spammers make a fortune online. Just to give you an idea, last year’s Russian investigation found that spammers were making fake and selling fake pills online. Every spammer is making an average of $4600 per day. Of course, spammers exploit the “law of large numbers” to achieve these results. But […]
let me guess… You are really smart. You know your stuff. And you have to shine in your eyes when you talk about your favorite subjects. However, your writing doesn’t like your voice. In all. No matter how hard you try, you’ll have a hard time finding the right words. […]
You search the web and find two different writers’ websites. We’ll call them Angela and Betty. Angela’s themed portfolio is health, technology, history, dating, finance, cars, skiing, and “other”. Betty’s themed portfolio is vegan diets, low carb diets, eating for weight loss, healthy recipes, eating for healthy skin, and other […]
your article is now “under construction”. Because they are too busy chasing their muse most people drastically reduce their productivity and efficiency. So, our goal is to always have inspiration at your fingertips. I recommend starting a “thought bank.” A “think bank” is a folder of paper files where you […]
Because they are too busy chasing their muse most people drastically reduce their productivity and efficiency. So, our goal is to always have inspiration at your fingertips. I recommend starting a “thought bank.” A “think bank” is a folder of paper files where you bring your thoughts and photos or […]
I need to throw in the towel. Ever been in this location before? Maybe you have a hard time knowing which ideas to kill. If this is you, then this article should fix that. 1. This idea sounds bad to you diva Our rules for writing first drafts . There’s […]
Maybe it’s the rough economy, or the pace of change that is disturbing. Business seems to be getting harder, and support is hard to come by. When you’re struggling, it’s fascinating to have unseen areas supporting your ideas. But can getting more spirits really help your company? For some people, […]
Great copywriters delve into the psychology of persuasion and make sure their copy presents an effective design that makes it more engaging. But the best copywriters don’t stop there. They know that those are just the things that get you started. The best copywriters continue to radically improve their copy […]
I’m talking about split testing . What is a split test for sex? In fact, many… Let me explain. Everyone says they’re doing it… Just like sex in high school, subtests are all the rage. Everyone likes to pretend they are experts. Buzzwords and rumors abound… stories about changing the […]
One of the most enduring characters of Spock is Mr. Spock, the prominent logical semi-Vulcan co-pilot in the original series. Spock’s controlled, dashing demeanor has earned him a legion of fans, including millions of women who want pon far from his pointy ears. When I sit down to write and […]
I write my best drafts in my head while walking or doing the dishes. But in order to complete these drafts, I need to go beyond the orphan activities that make me write them into the minds of the people I want to reach. I need to strategize how I’m […]
Have you ever asked yourself why a particular blog post stopped you from dying in your tracks? Do you really feel the pain of the author? Maybe the post was so charming that you shed tears, finished the whole piece, and gave a comment thanking the blogger for sharing his […]
But rather than frustrated by the lack of opportunities for American businesses, author Srinu reinvented himself as a content marketer . Author Srinu is well known for his podcasts, interviews with BlogcastFM . He hosts Danielle LaPorte, Tim and Seth Godin, and his website has become a sought-after author during […]